Landscaping that starts with a measurement

Commercial landscaping for South Florida, built on our own property intelligence and our own operating system.

Company overview · version 1 · September 2026 · for discussion

Who we are

A South Florida landscaping company, built from the property up

What we do
  • Landscape maintenance
  • Planting and installation
  • Hardscaping
  • Irrigation and drainage
  • Exterior lighting
  • Tree care
Who we serve

Homeowner and condominium associations, property managers, general contractors, real estate developers, hotels and resorts, retail and shopping centres, convenience stores and gas stations, fast food, auto dealerships, industrial and logistics, healthcare, education and public facilities.

Miami-Dade first; Broward, Palm Beach and the northern Keys next.

Urth Landscaping · company overview

The problem

Most landscaping in South Florida is still priced by eye

Quotes are guesses

Areas are paced off or estimated from a drive-by. Sun, shade and drainage are rarely measured, so plants are chosen for the catalogue, not the spot.

Prices are informal

Plant prices come by phone and on paper. Scope, extras and reports differ from one crew to the next and from one property to the next.

Managers get too little

Property managers ask for one contact, reports they can hand to a board, and credentials they can check. Few landscapers give them that.

What we have seen in the trade and in our research; we do not claim a survey.

Urth Landscaping · company overview
01

What we built

The Brain, Blender, LaunchPad and the site visit, and our own operating layer on top.

The Brain

We measure a property from the sky before we set foot on it

  • The lot, the house, lawn, beds and hard surfaces, to the foot
  • Sun through the year for every planting bed
  • Tree canopy and its height
  • Where water runs and where it collects
  • County records: storeys, pool, year built
The Brain's combined site plan for a test property: lot, house, beds, canopy, sun path and drainage on one sheet
The combined site plan the Brain draws for a test property in Miami. Screenshot from our live app.
Urth Landscaping · company overview

Sun and canopy

Every bed gets its own sun reading, so plants fit the spot

Share of the year in full sun, per planting bed, one test property

The Brain's existing canopy sheet: tree canopy coloured by height around the house
The canopy sheet for the same property: tree canopy found in surface heights, shaded by height. Screenshot from our live app.
Urth Landscaping · company overview
Blender render of a test property: the house, lawn, a tall hedge, palms and trees, with neighbouring houses as white blocks and the afternoon shadows

Blender

The property in 3D, with real sun and real shadows

Built by our own scripts from the laser survey, LaunchPad and county records. Plants are stand-ins sized from the laser; species come later.

Blender render of a test property with the tree canopy drawn from the shapes the Brain measured
Work in progress: the canopy rebuilt from the shapes the Brain measured, afternoon sun. Local render, 23 September.

Brain and Blender

One property, one answer

The 3D view and the site report must agree. The Brain is the reference; Blender is being matched to it, big to small:

  • the canopy as the Brain measured it
  • then trees and palms in general
  • then species, then small plants

Stage one of this work is done; the matching is under way. We show it as it is.

Urth Landscaping · company overview

LaunchPad and the site visit

The visit fills in what the sky cannot see

LaunchPad, an outside measuring service, traces the lot, the house, lawn, beds and hard surfaces. On site, our capture tool adds the rest on the same plan:

  • photos pinned to where we stand
  • trees, palms and hedges; species in a space
  • drains, standing water, the irrigation controller
The site-visit capture tool over a LaunchPad plan: pins for trees, fence, drains and photos around a house
The site-visit tool on a test property's LaunchPad plan. Screenshot from our live app.
Urth Landscaping · company overview

Our own operating layer

Our own Jobber, with our measurements on top

Requests, quotes, schedule, crew days, jobs, suppliers, equipment, invoices and money in one system around the property record.

On top of it, our own measures: the weather go or no-go for every crew day, leads on the clock, measured area per job, profit by job and by segment.

Whether we start on an off-the-shelf tool or on our own is not decided; the measurements and the reporting are ours.

The Today screen: a weather go or no-go for the crew day and a list of requests with their response clocks
The Today screen of our operating layer, running on simulated work. Screenshot from our app.
Urth Landscaping · company overview

The market in numbers

18,011

community associations in Miami-Dade, Broward, Palm Beach and the northern Keys, rebuilt from public records

Sources: Miami-Dade County community association registry; Florida Department of Business and Professional Regulation condominium, cooperative and management-firm files (19 and 23 September 2026); the four counties' parcel maps. Pulled 23 September 2026.

Where they are

Associations by county and type

Homeowner or masterCondominium or cooperative

Homeowner and master associations own the most grounds: the landscaping-heavy kind. 4,288 associations are pinned on the common grounds they own.

Dot map of 14,123 located associations along the coast from Palm Beach to the northern Keys; homeowner and master associations in gold, condominiums in green

Map: 14,123 associations with a located position (on their grounds, county matched or at their street address); 3,888 placed only by zip code or not located are left off. Same sources as the previous slide.

Urth Landscaping · company overview

The market in numbers

Who buys landscaping by the property

756management companies answer for 6,823 of the associationsState management-firm and condominium files
13,877active general, building and residential contractors in the three big countiesState contractor licence file
190houses demolished and rebuilt in Miami-Dade county permits in two years; 121 more in Coconut Grove since 2022Miami-Dade and City of Miami permits
135lots in one Coconut Grove zip code that look bought to redevelopState tax roll and sales files; our own screen
264associations registered in Miami-Dade in the last yearCounty registry against a September 2025 copy
750open retail gas stations in Miami-Dade alone, grouped by operatorState storage-tank register

All pulled or computed from free public data on 23 September 2026. Contractor count covers Miami-Dade, Broward and Palm Beach.

Urth Landscaping · company overview

Two longer horizons

Public work, and owners getting ready to retire

Government

Road and park landscaping is let in public

State road contracts, county parks and school grounds are awarded in the open, with their winners named. Offering crews to the current winners as a subcontractor is realistic first; bidding directly comes with references, certification and bonding.

The retiring-owner thesis

Many landscaping businesses will change hands

About 2.3 million small businesses in the United States are owned by baby boomers preparing to retire. More than 4.1 million Americans turn 65 each year through 2027. Buying well-run local companies is part of how we plan to grow.

Government: Florida Department of Transportation District 4 and 6 lettings; Miami-Dade County and Broward school board awards (public). Thesis: Project Equity, "2.3 million small businesses owned by aging boomers" (project-equity.org); Alliance for Lifetime Income, Peak 65 (protectedincome.org); US Census Bureau, by 2030 all baby boomers will be 65 or older (census.gov).

Urth Landscaping · company overview
02

How we win work, and how we run it

A commercial engine that finds the right properties, and a simulated operation that proves the day before we run it for real.

How we win work

The commercial engine: one chain for every kind of client

1 · The namesPublic registries, licence files, permits and tax rolls
2 · The "now" signalA new board, a new permit, a manager change, a sale
3 · What we hand themA measured evaluation of their own property
4 · First contactThe right person, with something useful in hand
ClientWhere the names come fromWhen it is "now"What we bring
Associations and their managersCounty registry, state condominium files, parcel mapsBudget season; a new board or managerA one-page community evaluation from the aerial and a walk
General contractorsState licences ranked by active permitsA permit nearing final inspectionA prequalification packet and unit prices
DevelopersTax roll sales, demolition permitsA sale, then a demolition, then a new-house permitPlanting-plan value engineering, installation, maintenance
Commercial sitesTax roll land uses, state registersA new tenant, operator or remodelA multi-site route price with a photo report per visit
Urth Landscaping · company overview

How we run it

We run the business in simulation before we run it for real

A week in the simulated operations calendar: crew days, site visits, a rain hold and quote answers
A simulated week: crew days, site visits, a rain hold and client answers. Screenshot from our live app.

Leads in the platforms' real formats, on real map positions and real road routes.

A lightning rule for every crew day, applied to the real National Weather Service forecast.

Every assumption is a control: move one and the whole month recomputes, with an export to Excel.

Urth Landscaping · company overview

Where we are now

A company being built by simulation, said plainly

Real today
  • Urth Landscaping LLC, formed in 2026, with its Miami-Dade business tax account
  • The Brain, the site-visit tool and the operating layer, live as our own apps
  • The four-county association data, rebuilt from public records
  • The Blender 3D kit, stage one, on three test properties
Not yet
  • No crews, no employees, no equipment
  • No clients and no jobs; every operation shown is simulated
  • Licences being studied; none held yet
  • No outreach made to any company named in our data
Urth Landscaping · company overview

What we look for in a partner

Partners who run, build or supply properties

Property managers

One or two pilot communities, written success criteria, a monthly report for the board. We earn the rest of the portfolio.

General contractors

A place on the bid list for landscape and irrigation. A partner holding a general contractor licence would open larger project work to us.

Designers, nurseries, specialists

Landscape architects and designers whose plans we install exactly; nurseries willing to share prices; irrigation, lighting and paving subcontractors.

Urth Landscaping · company overview

Contact

Alan Harvey, founder

Email

alan@urthlandscaping.com

Phone

(645) 207-6289

Web

urthlandscaping.com